The Roebuck College

Cause-related marketing represents the confluence of perspectives from several specialized areas of inquiry such as advertising for nonprofit organizations, the promotion combine, corporate philanthropy, company social duty, fund-raising administration, and public relations. The authors define the concept of cause-related advertising, its characteristics, and how organizations, each for-profit and not-for-profit, can benefit from efficient use of this promising marketing device. Support from the company sector is a crucial revenue source for many nonprofit organizations. In this text, we contemplate individual-level influence within the decision-making processes of firms as they make choices regarding nonprofit arts sponsorship.

sports and arts

“This event is regularly held once in a yr to seek out new potential students in sports and arts. The chosen excellent college students will represent our university in National Sports and Arts Event 2018 in Jogjakarta. Thus, all athletes of Tadulako University should prepare themselves well earlier than the competition. We also admitted that Sports and Arts Event XI organized this yr is totally different from last yr since several sports are not included,” said Dr. Syahrir. “Starting from today till the subsequent 5 days, we will observe the talents of our new college students, how they excel in sports and arts, since they will …